At TGF Media Inc., we thrive on projects that blend energy, passion, and storytelling. Guitars and Gasoline was exactly that—a fusion of live music, motorsports, and an electric festival atmosphere, all set against the backdrop of Calabogie Motorsports Park.
Building the Brand & Visual Identity
From the ground up, we worked on crafting a distinct visual identity for Guitars and Gasoline, ensuring it felt like more than just an event—it needed to be a movement.
- Branding & Visual Language – We developed a look that balanced the raw energy of live rock performances with the sleek intensity of high-performance motorsports.
- Content Creation & Storytelling – Through a mix of high-energy teasers, promo videos, and behind-the-scenes content, we built anticipation and engagement leading up to the event.
- Website & Digital Presence – We worked on the Guitars and Gasoline website, making sure it was easy to navigate while showcasing the excitement of what this festival had to offer.