In the world of music videos, creating something unique that resonates with both fans and critics is no easy feat. When Banggz approached us to bring his track ‘Outside’ to life, we knew it had to be something extraordinary. Here’s how we turned his vision into an award-winning masterpiece.
The song ‘Outside’ is about breaking barriers and living boldly, and we wanted the visuals to reflect that energy. The concept was built around vibrant, high-energy visuals and an authentic connection to the lyrics.
We leaned into bold lighting setups and dynamic camera angles to create a video that grabs attention from the first frame. The transitions were designed to flow seamlessly, matching the rhythm of the track.
One of the most exciting parts was capturing the forrests magic at golden hour. The lighting was perfect, and Banggz delivered a performance that electrified everyone on set.
The response was incredible. Not only did the video resonate with Banggz’s fans, but it also earned the coveted ‘Music Video of the Year’ award, cementing its place as a standout project.
Creating ‘Outside’ was a collaborative effort that showcased our ability to blend creativity with technical expertise.
Director Producer: Kishan Sondagar
Colorist: Dhruv Gajjar
Grip & Electric: Tim Kujala
Styling: Ife Adekoya, Kenza Cardot & PinkBro
BTS Photographer: Kojo Clicks
Cast: Israel Osungboye, Boluwatife Oluwatayo, Kevin Ishimwe, Victor Zikiye, Maraki Assefa, Rafique Siddique, Sonya Rae, Jemea Ewambe, Abubakar Al-Faki, M.E. Chime
Special Thanks: The McFee Family, Affinity Productions Group
Shot on location in Kinburn, Ontario.
